Who, what or where?

What information does a consumer get attracted to more often? Whether it is knowledge about the product in terms of its source, its make,origin? For example, how important are variables like, who is the manufacturer of the product, is it a well known company, what is the past history?
Whether it is the features about the product in terms of, for example, if its a bike, what mileage is offered, how much power it has, how fast it can accelerate, what is the price ?
Or whether it is in terms of the where is it made-country/city, where do I get it, where did I see it last, where can I buy it-all questions related to the geography of the product.
In marketing terminology, especially the 4Ps, the first one would be related to the "product". So if this aspect is important in a product category for example, an industrial product the emphasis would be on this part more.
The second is relevant for  "promotions" since in advertisements, features of products are spoken about more. So a mobile phone would harp on the double sim feature, music storage, camera megapixels, so on and so forth.
The third would be relevant to "place" which is about channels-wholesalers, distributors, retailers. So for a marketing person it is important how well he manages all the channels in terms of "where" the consumer gets what he wants, at the right place.